PROJECT PLANNER.

Designers and developers shouldn’t make marketing decisions. We cut out the excess and we don't believe in unnecessary work or fancy designs.

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WE’RE NOT WHAT YOU’RE USED TO.

A full service digital agency
that puts people before technology.

IT’S NOT
ABOUT THE
TECHNOLOGY

We have a love-hate relationship with technology.

We love the versatility and rapid implementation. We love the ability to catalyse ideas and reach everyone everywhere. We love how the return is incomparable to any other medium. And we love how we can measure everything to prove it.

But we hate how easily the tech can get in the way of success.

When designers and developers call the shots, the focus ends up on not on people, but the bells and whistles of technology. When technology comes first, projects become more time-consuming and complex.

And when projects become overly complicated, they end up as an expense rather than an investment.

IT'S AN ART BACKED BY SCIENCE

At The Buzz, we think of ourselves as both artists and scientists.

For us, art is more than paint on a canvas or pixels on a screen.

Art is about human connections - creating influence and moving people on an emotional level..

When we make a choice to consume, the decision isn't based on logic or calculations. We’re driven by emotion.

We specialise in crafting art that triggers those feelings, and it's done through building meaningful connections with us, the people.

Like any good artist our workflow is innovative and adaptable and we strive to rework each piece to perfection.

On the other side, our scientific approach feeds our addiction in measuring and testing everything we do, to gather the latest insights and eliminate the guesswork.

YOU SET THE GOAL
WE GET THE RESULTS

When we say results. We mean business results.

Here's how we do it.

1. UNDERSTANDING AND INFLUENCING HUMAN BEHAVIOUR

For every marketing action there is a reaction. The science is in anticipating the reaction. We use the latest in neuroscience, experimental and behavioural economics as well as cognitive and social psychology to make accurate predictions on how your audience will react. 

  

2. DATA DRIVEN DECISION MAKING

What are people looking at? Where do they spend their time? What are they searching for? When faced with marketing decisions like these, we don't shoot in the dark with guesswork but use the plethora of data available in the digital space to make well educated and insightful decisions that make your marketing budget go a whole lot further. 

 

3. STRATEGIC PLANNING

Our expertise and experience, allows us to make highly targeted predictions for what will work and what wont. Based on your goals and our findings we chart the course and explain each step, breaking down your goals into simple math. Nothing is left to guess work. 

  

4. SMART PRODUCTION

We don't try to fool you with a "Ta-da!" reveal of our work. Our work is done on iterative basis and with some agile methodologies. We keep you informed and involved throughout each step of our process. 

  

5. USER CENTRIC DESIGN

We combine usability design (often referred to as interaction design, experience design, IA, usability, UI or UX) with the dark art of PET (Persuasion, Emotion & Trust). Allowing us to not only optimise the user experience through logic and testing but also influence them through more emotional, psychological triggers. 

  

6. ONGOING OPTIMISATION

Launching a project is just the beginning. It's still a hypothesis. And thoughtful advance understanding only goes part way. We have lots of experiential tools, whether it's observational, like on-screen eye tracking, or cultural, like looking at ethnography, or usability focused, like interaction design trends. To find the perfect answers, we measure, track and fine-tune every aspect; so we can amplify the positive and silence

THE PROOF IS IN THE PUDDING


Naturally, We'd love to ramble on about all the blood, sweat and tears that went into making these projects a success. But we think they speak for themselves.

ULTIMATE PERFORMANCE

About the client

Ultimate Performance is the most rapidly expanding and increasingly high profile personal training service in the world. They have the exclusive run of multiple state of the art training facilities across the globe and are recognised as the world's leaders in personal training and body-composition.!

What the client said

“We have been working with The Buzz right from the start and we know that no matter what we ask them to do, they’ll always manage to do it better than we can imagine!
”Nick Mitchell | Founder

Services employed

- Branding
- Content Management System
- E-mail Marketing
- Interface Design
- Print Design
- SEO
- Social Media Strategy
- Web Application
- Web Design & Development


Challenge

We’ve worked closely with Ultimate Performance as their digital partner since start-up and have watched them rapidly evolve from a one-man mobile training company into the world’s leading personal training organisation.

Working with this company from the outset has been integral to their entire marketing strategy and digital presence, we take a great deal of pride in the growth and success Ultimate Performance has achieved.

Whilst we have been the sole provider of all digital solutions for Ultimate Performance, we believe the following are the key attributes to their success:

• The Showcasing of Ultimate Performance’s portfolio of success stories.
• Domination of all targeted keywords in the major search engines.
• The building and nurturing of a solid brand identity.
• The creation of a successful social strategy and presence.
• The creation of a professional, easy to understand website.
• The provision of alternative online training solutions to those who can’t make it to their gyms
• Email marketing campaigns
• Detailed analytics and insights for new marketing campaigns

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UPPER PLAYGROUND

About the client

Since 1999, Upper Playground has been committed to representing progressive urban lifestyles. With headquarters in the San Francisco Bay Area, Upper Playground has established itself as a leader in the contemporary art movement.

What the client said

“New quotes goes inside here”

Name LastName | Founder

Services employed

- Blog Optimisation
- Content Management System
- Content Strategy
- Social Media Strategy
- Web Applications


Challenge

The San Francisco based company were in overdrive; aggressively expanding their product line, opening stores in major key locations and spreading their tribe worldwide. Whilst making best efforts to be noticed online, content was spread across multiple websites and lacked any real organisation or structure. This resulted in a poor user experience and the loss of potential customers.

Solution

The San Francisco based company were in overdrive; aggressively expanding their product line, opening stores in major key locations and spreading their tribe worldwide. Whilst making best efforts to be noticed online, content was spread across multiple websites and lacked any real organisation or structure. This resulted in a poor user experience and the loss of potential customers.

Results

The San Francisco based company were in overdrive; aggressively expanding their product line, opening stores in major key locations and spreading their tribe worldwide.

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LA CHINATA

About the client

La Chinata is a family business with no less than four generations of history behind it.

La Chinata's understanding of the role of olive oil in modern society as much more than a raw material, has pushed them to create a product range covering gourmet, cosmetics and health goods.

What the client said

“The Buzz connected with us from the start of the project. They understood and documented all of our requirements in detail before presenting us with a solution that has delivered results beyond our expectations.”

R. Hernandez  |  Director

Services employed

- Brand awareness
- Email marketing
- Conversion optimisation strategy
- Content strategy


Challenge

La Chinata were planning to produce a new line of olive oil products to the market, branching out from natural oils used for cooking to a much wider range including health, cosmetics and fragrances.

La Chinata approached The Buzz as they were aware of the limitations of their existing digital presence. It was clear the internet had not been an active part of their marketing strategy and could work much harder to promote their brand.

Solution

With a broad and active target audience. La Chinata lacked the means to communicate directly with their existing customer base and to attract new customers interested in their product range.

1. Our digital strategy involved creating a new, optimised website that would boost the brand presence whilst maximing the conversion rate of each visitor.

2. We created a permission marketing campaign allowing La Chinata to nurture their relationships with existing and prospective customers through email and physical mail.

3. Everything we created was designed in an engaging and assessable format elevating the La Chinata brand, encouraging trust, loyalty and engagement.

Results

In the time working with La Chinata was able to achieve: 
– A 400% Return on investment by month 4
- A 50% increase in web traffic 
– New Locations in Korea, Mexico and the UK.

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HP EPRINT

About the client

HP is the world’s largest manufacturer of printers and cartridges.
The HP ePrint platform harnesses the cloud to break down the barriers of distance and connectivity allowing users to send the files
they want to print from their e-mail enabled device.

What the client said

"Working with great partners is often the key to success and our experience in working with The Buzz has been nothing but positive.
The quality of their work is excellent, added to which, they are incredibly reliable – a precious attribute in any agency.”

Jim Clute  |  Project Manager

Services employed

- Content Strategy
- Interface Design 
- Web Design & Development


Challenge

When HP introduced their latest innovation, they had huge plans for spreading awareness and showcasing its capabilities.
ePrint is a revolution in today’s printing era and presents a strong advantage for HP over its competitors.
Our challenge was to raise awareness of the HP brand and educate users on the features of the ePrint product.

Solutions

In order to introduce users to the world of ePrint, we needed to create an online destination.
Working closely with HP, we created the ePrint Centre which enabled visitors to:

- Discover the benefits of ePrint
- Find ideal ePrint Hardware
- Download print apps
- Read the latest ePrint news
- Access the ePrint community support centre

Results

The HP ePrint centre delivers a rich interactive user experience whilst providing an extremely efficient sales funnel which has already enabled HP to successfully obtain more than 20,000 new
customers.

HP have confirmed that the ePrint Centre has been a tremendous success and we continue to work to closely with them on the development of numerous platform enhancements.
We are presently working with HP on the creation of a supporting Facebook App.!

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HOG

About the client

The Harley Owners Group (HOG) is the official riding club of Harley-Davidson, offering a variety of member benefits, membership options, and events.

HOG was created in 1983 as a way to build longer-lasting and stronger relationships with Harley-Davidson's customers, HOG members typically spend 30% more than other Harley owners, on items such as clothing and Harley-Davidson-sponsored events.

What the client said

“The team at The Buzz are a real pleasure to work with. They’re always one step ahead of the game.”

Tony Chapman | Project Manager

Services employed

- Branding
- Content Management System
- E-mail
– Marketing
- Interface Design
- Print Design

Results

The overall member acquisition results superseded expectations as we hit 180% of the target.

The email campaign had undoubtedly contributed towards this, encouraging Harley owners to see the benefits of being a HOG
member and HOG members to share them.


Challenge

HOG wanted to turn sales around and allow the Harley-Davidson company to grow again. They were keen to focus their branding efforts in presenting the Harley-Davidson Company as an American icon, with the focus on authenticity and pride in being American made.

Solution

We worked alongside HOG so they could grow their database of members beyond their target level.

We focused on three core areas:

1. Increasing conversions of HOG.com visitors to HOG members
2. Increasing website traffic to HOG.com
3. Improving communication with prospective and existing HOG members

1. We worked with HOG to improve both the appearance and benefits of their existing offer. First, we took the current perks of being a HOG member and upgraded them, building
relationships with partners such as AT&T Wireless, Best Western and many others, to create unmissable incentives.

2. We then took time to promote the rewards through various mediums including videos, handbooks and magazines.

2. To generate more targeted traffic to the HOG members site, we created an SEO and PPC strategy focused on encouraging existing
Harley owners to view the incentives of becoming a HOG member.

3. Finally, Email Marketing was used to improve communication with existing and prospective HOG members.

We planned the email marketing campaigns establishing the forthcoming communication themes and broadcast schedule;
however the email design brief was open allowing us to interpret each message perfectly, reflecting the cutting edge design, and sexy, aspirational style of the brand.

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MAZDA

About the client

The Mazda CX-5 marks the dawning of a new era for Mazda. It is the first of a new generation of vehicles, a compact crossover SUV that embodies a balance between the best of all worlds: fun, safety and sustainability, all in a very compelling package.

Services employed

- Content Strategy
- E-mail Marketing
- Interface Design
- Web Design & Development


Challenge

Mazda needed an online solution to promote the launch of their forthcoming family SUV.
Their main objectives were to raise awareness by showcasing the luxury features of the new CX5 with an end goal of educating the market and encouraging them to request a brochure or opt in for a test drive with their local dealer.

Solution

To fulfil these objectives, we advised the development of a microsite and once approved, carried out a full design and build service.

The design needed to be kept in line with the Mazda brand values and exude sports, luxury and style.

We created an HTML 5 interface which enabled the site to be viewed seamlessly on all mobile and tablet devices. High end photography and rich content paired with an interactive design and the ability to adjust car components, along with interaction in the social space were some of the many features included.

We ran three primary calls to action across the site:

- Request a Brochure
- Get specs & prices
- Request a test drive

Results

The number of test drives booked and brochures requested increased dramatically following the launch of the microsite:

- 140% increase in test drives booked
- 230% increase in brochures requested

The creative execution was engaging and on brand. The Buzz have been asked to work as a digital partner on future campaigns.

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We work with brands of all shapes and sizes, you don't need to be mammoth-sized for us to consider your project, you just need to think big!

DIGITAL AGENCY REBELS

Rebels because we don't believe in doing things the conventional way, afterall conventional exeuction only leads to conventional results.

We believe in extraordinary results, to do this we find the most effective way to conduct your unique project. And we're not done there, we're adaptable throughout and always focussed on what matters the most, delivering business results.

Our team is a mix of strategists, technologists, psychologists, designers and marketers.

Together we work as a unit. Our tasks are always in alignment with your business objectives. From aesthetics to technicalities we're tuned in to the end goal.

Above all else, we love what we do. We don't just play marketers in the day and then at night, dream about our real passion. We live this. 
 

MEET THE TEAM

Creative director, marketing & innovation specialist

Mobile Developer

Senior Designer

Front-end Developer

Social Media Strategist

Illustrator

Sat
Sat has spent his life creating, questioning and stretching the boundaries of what’s possible. With his love for art and technology, digital experiences soon became the lovechild of everything he has gravitated towards.As the director of The Buzz, Sat nurtures a world-class team that consistently work hard to drive the industry forward and deliver innovative ideas that help brands sprint past their competition.

When he’s not burning the midnight oil at the office, Sat spends his time attempting to lift heavy objects and only eat foods that have once lived. He’s passionate about music, fine arts and travelling. His goal is to have a friend in every country, oh and he also hates losing at chess!
Ryan
Ryan is our mobile and app guru, having worked in the interactive realm for the last 6 years, he keeps his finger on the pulse and has extensive experience at building enterprise level mobile sites and applications – he has already created three of the best selling ios apps. Oh and he’s always the first to get the latest gadget! Not that we’re jealous.

Ryan was born into a family of athletes, magicians and musicians. He was raised in New York where he married his high school sweet heart and they now spend most of their spare time venturing outdoors with their son Charlie. If you can’t find him at the climbing wall, he’s either reading up on new technologies or searching for inspiration for new apps.
Mark
Before opening his own design firm, Mark entered the digital scene as an art director. From there he ended up working on the client side of advertising at Mazda, where he got involved in everything from vehicle pricing to brand management. Mark then took a year off to explore the world and recharge before deciding to join us here at The Buzz. Mark has over a dozen years of experience in the field of design and user experience, and is responsible for all aspects of UX practice including accounts, leaderships and day to day operations. He’s our secret weapon for creating designs that will blow you away, he’s a perfectionist and everything he puts out there is nothing but pixel perfect. Occasionally you may find him dabbling in code, but don’t tell anyone!

Mark was born and raised in Holland, the land of tulips, windmills and great architecture. He’s obsessed about great work, great advertising, great design . . . and he’s especially passionate about bringing out the best in the people he works with.
Jamie
Jamie is our longest running developer, having been with us right from the start he is responsible for nurturing our developers and keeping them in line—often with food or shiny things. Jamie always amazes us with his ability to overcome seemingly impossible challenges in the most creative and effective ways possible. He relishes the opportunity to engineer sites that not only look great but exceed industry standards in smart semantic markup, page load speed and user experience. His roster of current and past clients spans almost every business vertical and media channel.

Jamie was born and raised is Spain and has lived in worldwide locations that include London, Paris and South Africa. When he’s not building stuff or up or tearing things down he enjoys mountain biking, abseiling, golf, hockey and deep sea diving.
Mark
Before opening his own design firm, Mark entered the digital scene as an art director. From there he ended up working on the client side of advertising at Mazda, where he got involved in everything from vehicle pricing to brand management. Mark then took a year off to explore the world and recharge before deciding to join us here at The Buzz. Mark has over a dozen years of experience in the field of design and user experience, and is responsible for all aspects of UX practice including accounts, leaderships and day to day operations. He’s our secret weapon for creating designs that will blow you away, he’s a perfectionist and everything he puts out there is nothing but pixel perfect. Occasionally you may find him dabbling in code, but don’t tell anyone!

Mark was born and raised in Holland, the land of tulips, windmills and great architecture. He’s obsessed about great work, great advertising, great design . . . and he’s especially passionate about bringing out the best in the people he works with.
Mark
Before opening his own design firm, Mark entered the digital scene as an art director. From there he ended up working on the client side of advertising at Mazda, where he got involved in everything from vehicle pricing to brand management. Mark then took a year off to explore the world and recharge before deciding to join us here at The Buzz. Mark has over a dozen years of experience in the field of design and user experience, and is responsible for all aspects of UX practice including accounts, leaderships and day to day operations. He’s our secret weapon for creating designs that will blow you away, he’s a perfectionist and everything he puts out there is nothing but pixel perfect. Occasionally you may find him dabbling in code, but don’t tell anyone!

Mark was born and raised in Holland, the land of tulips, windmills and great architecture. He’s obsessed about great work, great advertising, great design . . . and he’s especially passionate about bringing out the best in the people he works with.

When you start your project, you'll deal directly with us. We never farm projects to an offshore team. Everything we do is handcrafted, tailored and refined by us, in house.

WE'VE GOT YOU COVERED

Having worked with almost every digital touch-point that matters, there's not much we can't do.

STRATEGY &
PLANNING

- Digital Vision
- Brand Immersion &
   Research
- Competitive Analysis - Content Audit
- Project / platform    Planning
- Technical    Requirements

SOCIAL MEDIA MARKETING

- Strategy
- Apps
- Risk Identification
- Content Planning
- Content Creation
- Outreach
- Listening & Analytics
   

DIGITAL
PRODUCTION

- UX and IA
- Design
- Content Creation
- Frontend
   Development
- Testing
- Project Management 
   

DIGITAL
MARKETING

- Facebook Advertising - SEO and SEM
- Campaign Sites
- Facebook Apps
- Rich Media Banners
- Interactive Kiosks
- Game Design /    Development
- A/B Testing
- Analytics

WE DON'T SELL TIME,
WE SELL VALUE

We're your digital partner, your success is our success. One of the biggest obstacles can be the pay structure. Traditional digital agencies charge you by the hour, for every micro change – a clear conflict of interest.

THAT'S NOT HOW WE OPERATE


Our fee is based on the value we add. It's always a fixed fee agreed upon up front. Never any surprises. Since we charge based on the value, we can serve you much better.

1. We do things faster, since we don't need to fret on every little detail and cost (the faster we complete the project, the better for us too).
  

2. We're motivated to build you something amazing, since our fee depends on the value. 
  

3. You never have to worry about the budget, since we agree on the total sum up front and don't bill you for every little move.

A FEW GROUND RULES

We see ourselves as your digital partner and with that, our collaboration is fundamental for success. To give you an idea of the type of company we are, here are the things we concentrate on and the things we try and avoid.

We're not a factory, we’re a small,
simple and straight forward agency.

We take on a handful of projects at one time, you deal directly with the team and not through to an account manager. Everything we do is fast, efficient and streamlined. Just because we have a process doesn't mean we’re a factory. We never get the same executions twice; only the same results.

We don't do vanity marketing,
we deliver results.

Everything has to make a positive contribution. If it isn’t measureable, we won’t recommend it.

We don’t hide costs, we have a
fixed rate to focus on value.

Before we start developing anything, we define all the necessary details and outline any specifications or requirements.

We don't create work based on subjective opinion, we use in depth conversion research.

Designers and developers shouldn’t make marketing decisions. We cut out the excess and we don't believe in unnecessary work or fancy designs. Everything we do is based on the best conversion techniques, Internet marketing, usability, persuasion know-how

We don’t work with tobacco, gaming, adult, or multi-level marketing companies, we work on campaigns we believe in.

We take on a handful of projects at one time, you deal directly with the team and not through to an account manager. This means everything we do is fast, efficient and streamlined.

We're in it for the long run.

Your success is our success. Big or small, we want to see you all the way through and exceed your future goals. We want to be there every step of the way.

You set the goal, we get the results.

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form :(

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form :(